Outcomes Tracking and Analysis
A collection of products and features related to campaign outcome tracking and data analysis
As organizations work to move their mission forward, we believe that it's critical for organizations to have clear and comprehensible means to track the impact of their work.
From monitoring the performance of websites and email to tracking the long-term health of the many relationships organizations have with people, The Lab is working hard to ensure organizations have access to information they need to make smart investment of time and resources.
Tracking Donations by Campaign
Contacts who make a gift related to a Campaign are automatically recorded as Donors on that Campaign.
Leadership Ladders
Successful relationship development with a constituent means strengthening the bond over time. Leadership Ladders are a way to track the actions that constituents take. By connecting a Contact to an Action, you can automatically create a picture of their Leadership Activities over time.
Outcomes Tracking
Outcomes can be real-world decisions an organization wants to influence (legislation, rules, buying decisions, etc.) and sometimes they are less concrete (increasing capacity, changing positioning, etc.) The Outcomes Tracking module helps an organization connect those Outcomes to the work being recorded in the database.
Plone-Salesforce Integration
Pass data back and forth between Plone and Salesforce through web forms and Salesforce pages.
Google Analytics Integration
Pull Google Analytics stats back to your website so you can show stats in context to your website managers and editors without logging in to Google Analytics separately.
