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Solar Oregon

Solar Oregon is a nonprofit membership organization providing public education and community outreach to encourage Oregonians to choose solar energy. Solar Oregon is the Oregon state chapter for the American Solar Energy Society, and a founding member of Earth Share of Oregon, a workplace giving organization. We worked with graphic designer Laurie Kellogg to create a fresh website design to better serve Solar Oregon's target audiences. Information for both residential and commercial building is now easy to find, solar ambassadors are available for questions, and resources for finding and hiring solar professionals, attending workshops, and accessing Solar Oregon's network are easily accessible.

Mission

Solar Oregon is a nonprofit membership organization providing public education and community outreach to encourage Oregonians to choose solar energy. Solar Oregon is the Oregon state chapter for the American Solar Energy Society, and a founding member of Earth Share of Oregon, a workplace giving organization.

The Challenge

We worked with Solar Oregon to redesign their website so the staff would have more control over page layouts. They have a ton of great content both for first-time solar energy users as well as long-time solar veterans, and were looking to restructure their navigation so visitors to the site can quickly find the resources they need.

The Solution

We started with web traffic analysis and a content audit to help identify popular content and remove obsolete content. We worked with graphic designer Laurie Kellogg to create a fresh website design to better serve Solar Oregon's target audiences. Information for both residential and commercial building is now easy to find, solar ambassadors are available for questions, and resources for finding and hiring solar professionals, attending workshops, and accessing Solar Oregon's network are easily accessible. We migrated the site from Plone 2.5 to Plone 3, and the staff at Solar Oregon is now able to create any page layout they want with HTML. Both pageviews and time on site have increased with the new User Interface and redesign.


 



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