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  <title>Website Design and Development</title>
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  <item rdf:about="http://groundwire.org/support/articles/how-to-embed-videos-in-plone">
    <title>How to Embed Videos in Plone</title>
    <link>http://groundwire.org/support/articles/how-to-embed-videos-in-plone</link>
    <description>Want a video on your website? Read this how-to and learn the basics of embedding video.</description>
    <content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[
<p>YouTube, Vimeo, and other multimedia sites
often provide the HTML code necessary to embed a video on your own
website. Here's an example of where to find that code on YouTube:</p>
<p><strong><img src="http://learnplone.org/images/youtube-embed.gif" alt="youtube-embed.gif" class="image-left" /></strong></p>
<p>&nbsp;</p>
<blockquote class="pullquote">
<p>Copy all the code in the <strong>Embed</strong> box. The URL box
will only give you a link to the YouTube page where the video resides,
not the code necessary to add it to your website.</p>
</blockquote>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>Now, go to the page on your Plone site where you want the video to appear. Click the <strong>Edit</strong> tab and then click the HTML icon to switch to HTML mode. Now paste the code. If you already have content
on the page, you may need to know a thing or two about HTML to get it
in the right place. If you don't know HTML very well, start with a
blank page to insert your video on.</p>
<p>If you've copied the code correctly, it should look something like this:</p>
<pre>&lt;object width="425" height="350"&gt;
&lt;param name="movie" value="http://www.youtube.com/v/ydLiasdJeoo"&gt;
&lt;/param&gt;&lt;param name="wmode" value="transparent"&gt;
&lt;/param&gt;&lt;embed src="http://www.youtube.com/v/ydLiasdJeoo" width="425" height="350"&gt;
&lt;/embed&gt;&lt;/object&gt;
</pre>
<p>&nbsp;</p>
<p>Now <strong>Save</strong> the page you are working on and the video should be there!</p>
<p>&nbsp;</p>
]]></content:encoded>
    <dc:publisher>No publisher</dc:publisher>
    <dc:creator>Sam Knox</dc:creator>
    <dc:rights></dc:rights>
    <dc:date>2009-11-03T22:45:00Z</dc:date>
    <dc:type>Article</dc:type>
  </item>


  <item rdf:about="http://groundwire.org/resources/articles/how-to-embed-videos-in-plone">
    <title>How to Embed Videos in Plone</title>
    <link>http://groundwire.org/resources/articles/how-to-embed-videos-in-plone</link>
    <description>Want a video on your website? Read this how-to and learn the basics of embedding video.</description>
    <content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[
<p>YouTube, Vimeo, and other multimedia sites
often provide the HTML code necessary to embed a video on your own
website. Here's an example of where to find that code on YouTube:</p>
<p><strong><img src="http://learnplone.org/images/youtube-embed.gif" alt="youtube-embed.gif" class="image-left" /></strong></p>
<p>&nbsp;</p>
<blockquote class="pullquote">
<p>Copy all the code in the <strong>Embed</strong> box. The URL box
will only give you a link to the YouTube page where the video resides,
not the code necessary to add it to your website.</p>
</blockquote>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>Now, go to the page on your Plone site where you want the video to appear. Click the <strong>Edit</strong> tab and then click the HTML icon to switch to HTML mode. Now paste the code. If you already have content
on the page, you may need to know a thing or two about HTML to get it
in the right place. If you don't know HTML very well, start with a
blank page to insert your video on.</p>
<p>If you've copied the code correctly, it should look something like this:</p>
<pre>&lt;object width="425" height="350"&gt;
&lt;param name="movie" value="http://www.youtube.com/v/ydLiasdJeoo"&gt;
&lt;/param&gt;&lt;param name="wmode" value="transparent"&gt;
&lt;/param&gt;&lt;embed src="http://www.youtube.com/v/ydLiasdJeoo" width="425" height="350"&gt;
&lt;/embed&gt;&lt;/object&gt;
</pre>
<p>&nbsp;</p>
<p>Now <strong>Save</strong> the page you are working on and the video should be there!</p>
<p>&nbsp;</p>
]]></content:encoded>
    <dc:publisher>No publisher</dc:publisher>
    <dc:creator>Sam Knox</dc:creator>
    <dc:rights></dc:rights>
    <dc:date>2009-11-03T22:45:00Z</dc:date>
    <dc:type>Article</dc:type>
  </item>


  <item rdf:about="http://groundwire.org/resources/articles/google-analytics-basic-worksheet">
    <title>Google Analytics Basic Worksheet</title>
    <link>http://groundwire.org/resources/articles/google-analytics-basic-worksheet</link>
    <description>Download this worksheet to help you get started tracking and understanding your web analytics.</description>
    <content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[
<p>This document will help you pick out some useful data to begin tracking with Google Analytics. The assumption is that you are interested in tracking web traffic trends over time. Other types of analysis are possible with Google Analytics (i.e. information architecture), but are not covered in this worksheet. We’ve also included some pointers on how to interpret the data you are tracking.</p>
<p><a href="http://groundwire.org/support/ga-basic-worksheet/" class="internal-link" title="Google Analytics Basic Worksheet">Download the Worksheet here (MS Word)</a></p>
<p>Remember, a big part of really making web analytics work for you is to set clear goals and then decide upon specific metrics to track those goals. The specifics of how to craft goals and tracking schemes are not covered in this document, but Groundwire <a href="http://groundwire.org/services/technology-planning" class="internal-link" title="Technology Planning">does offer consulting in this area</a>.<br /><br /><br /></p>
]]></content:encoded>
    <dc:publisher>No publisher</dc:publisher>
    <dc:creator>Sam Knox</dc:creator>
    <dc:rights></dc:rights>
    <dc:date>2010-06-30T19:35:00Z</dc:date>
    <dc:type>Article</dc:type>
  </item>


  <item rdf:about="http://groundwire.org/resources/articles/2010-website-benchmarks-report/2010-website-benchmarks-report">
    <title>Groundwire's 2010 Website Benchmarks Report</title>
    <link>http://groundwire.org/resources/articles/2010-website-benchmarks-report/2010-website-benchmarks-report</link>
    <description></description>
    
    <dc:publisher>No publisher</dc:publisher>
    <dc:creator>Jon Stahl</dc:creator>
    <dc:rights></dc:rights>
    <dc:date>2010-10-22T23:30:00Z</dc:date>
    <dc:type>Form Folder</dc:type>
  </item>


  <item rdf:about="http://groundwire.org/portfolio/portfolio-listing/sustainable-connections">
    <title>Sustainable Connections</title>
    <link>http://groundwire.org/portfolio/portfolio-listing/sustainable-connections</link>
    <description>The West Coast leads the nation in sustainable communities, and Bellingham, Washington located in the Northwest corner of the state is no exception. Sustainable Connections is a nonprofit membership organization in Bellingham committed to creating a community where local, sustainable businesses thrive. In 2009, The National Resources Defense Council named Bellingham the number one small sustainable city in the nation, and for the past seven years, Sustainable Connections and their 650 + members have led this progress.</description>
    <content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[
<h2 class="Heading">Sustainable Community<br /></h2>
<p>The West Coast leads the nation in sustainable communities, and
Bellingham, Washington located in the Northwest corner of the state is
no exception. Sustainable Connections is a nonprofit membership
organization in Bellingham committed to creating a community where
local, sustainable businesses thrive. In 2009, The National Resources
Defense Council named Bellingham the number one small sustainable city
in the nation, and for the past seven years, Sustainable Connections
and their 650 + members have led this progress.</p>
<h2 class="Heading">Challenge<br /></h2>
<p>When Sustainable Connections came to us, they were doing double-duty, updating both their database and website to manage the 650+
businesses in their online directory. In 2009, we began a website and database integration project with Sustainable Connections. Salesforce is absolutely the
place you should manage the process.&nbsp; Nobody does it better.</p>
<h2 class="Heading">Solution</h2>
<p>Businesses can now easily apply for membership online, renew their
membership, and update their information in the Sustainable Connections
online business directory. Thanks to
strong integration we built between their website and database, the database automatically updates the website to
only show current members and the information those members want to
show.
Visitors to the website can search through over 650 sustainable
businesses in Washington State, searchable by type of business and also
by such categories as “Envio Stars”, “Toward Zero Waste”, and “Fresh
&amp; Local Business Pledge”.&nbsp; Resources for all five Sustainable
Connections programs can be found on the site including Sustainable
Business Development, Green Building and Smart Growth, Food and
Farming, Energy Efficiency and Renewables, and Think Local First.</p>
]]></content:encoded>
    <dc:publisher>No publisher</dc:publisher>
    <dc:creator>Sara Freedman</dc:creator>
    <dc:rights></dc:rights>
    <dc:date>2010-05-06T18:00:00Z</dc:date>
    <dc:type>Case Study</dc:type>
  </item>


  <item rdf:about="http://groundwire.org/about/say-about-us/oregon-natural-desert-association">
    <title>Oregon Natural Desert Association</title>
    <link>http://groundwire.org/about/say-about-us/oregon-natural-desert-association</link>
    <description></description>
    <content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[<p>Groundwire was very effective in making a website that fit our needs and style and provided us with the public outreach we were looking for.</p>
<p><b>Peter Hickok</b></p>
<p class="discreet">Membership Coordinator, <a href="http://onda.org/">Oregon Natural Desert Association</a></p>]]></content:encoded>
    <dc:publisher>No publisher</dc:publisher>
    <dc:creator>gideonr</dc:creator>
    <dc:rights></dc:rights>
    <dc:date>2009-11-06T21:33:44Z</dc:date>
    <dc:type>Client Highlight</dc:type>
  </item>


  <item rdf:about="http://groundwire.org/about/say-about-us/people-for-puget-sound-1">
    <title>People for Puget Sound</title>
    <link>http://groundwire.org/about/say-about-us/people-for-puget-sound-1</link>
    <description></description>
    <content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[<p>You laid out the big picture framework well and expeditiously worked us through the process and delivered a good plan and a good scope of work. Staff was very responsive to client needs, almost more enthusiastic than clients themselves to do the job right.</p>
<p><b>Mike Sato</b></p>
<p class="discreet">Director of Communications, <a href="http://www.pugetsound.org/">People for Puget Sound</a></p>]]></content:encoded>
    <dc:publisher>No publisher</dc:publisher>
    <dc:creator>gideonr</dc:creator>
    <dc:rights></dc:rights>
    <dc:date>2009-11-06T21:40:28Z</dc:date>
    <dc:type>Client Highlight</dc:type>
  </item>


  <item rdf:about="http://groundwire.org/labs/google-analytics-for-plone">
    <title>Google Analytics for Plone</title>
    <link>http://groundwire.org/labs/google-analytics-for-plone</link>
    <description>Pull Google Analytics stats back to your website so you can show stats in context to your website managers and editors without logging in to Google Analytics separately.</description>
    <content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[<h4>Pull Google Analytics stats back to your website so you can show stats in context to your website managers and editors without logging in to Google Analytics separately.</h4>
<div></div>
<p>Plone has basic built-in support for Google Analytics and other analytics packages, but because that support is analytics-tool-agnostic, there are opportunities to go beyond the out-of-the-box story and integrate more tightly with Google Analytics.  Groundwire's add-on product <a class="external-link" href="http://plone.org/products/collective.googleanalytics/">Google Analytics for Plone (aka collective.googleanalytics</a>) makes Google Analytics much more friendly and useful to less-experienced Plone site managers.</p>
<h3 class="Subheading">Top Features</h3>
<div>
<ul>
<li><span>Contextual Google Analytics for every page of your site</span></li>
<li><span>Site-wide control panel configuration</span></li>
</ul>
</div>
<h2 class="Heading">Overview</h2>
<p><dl class="image-right captioned">
                                        <dt >
                                            <img  alt="Google Analytics for Plone" src="http://groundwire.org/labs/images/googleanalytics.png/image_preview"/>
                                        </dt>
                                        <dd class="image-caption">Google Analytics for Plone</dd>
                                        </dl></p>
<p>Google Analytics for Plone provides four key features that help Plone website managers capture and view more relevant data from Google Analytics:</p>
<ol>
<li>Google Analytics data on every page of your site.  (Visible to site managers only of course!)  collective.googleanalytics provides an easy-to-configure stats portlet that you can place on pages in your site, so you can see traffic on each individual page of your site as you browse and edit content. </li>
<li>Site-wide Google Analytics stats in a Plone control panel on your site.  Want to keep track of your big-picture stats?  No problem!  collective.googleanalytics provides a highly-configurable sitewide stats control panel that shows you important top-level stats drawn directly from your Google Analytics account.</li>
<li>Advanced tracking features, including external links, file downloads and more.  A default installation of Google Analytics won't track actions on your site that don't generate a full pageview. This includes common, important actions such as file downloads and users click on external (outbound) links.  collective.googleanalytics uses Google's "event tracking" API to let you track these events. </li>
<li>Auto-configuration of the Google Analytics javascript code.  Just  provide your Google Account information, and we'll do the rest!</li>
</ol>
<p><span> </span></p>
<h2 class="Heading" style="font-size: 16px; ">TECHNICAL STUFF</h2>
<div>Latest Version: 1.0b3 (<a class="external-link" href="http://plone.org/products/collective.googleanalytics">download</a>)</div>
<div>Released June 30, 2010</div>
<p> </p>]]></content:encoded>
    <dc:publisher>No publisher</dc:publisher>
    <dc:creator>Jon Stahl</dc:creator>
    <dc:rights></dc:rights>
    
      <dc:subject>Website</dc:subject>
    
    <dc:date>2010-05-13T18:55:00Z</dc:date>
    <dc:type>Product</dc:type>
  </item>


  <item rdf:about="http://groundwire.org/portfolio/portfolio-listing/21-acres">
    <title>21 Acres</title>
    <link>http://groundwire.org/portfolio/portfolio-listing/21-acres</link>
    <description>Formerly known as the Kaplan Farm, 21 Acres was purchased in the late 1990’s by King County Parks and Natural Resources. The land was intended to become soccer fields, but farm preservationists argued that the county’s plan would undermine state growth-management laws regarding agricultural conservation. 21 Acres is part of King County’s farmland preservation project. The vision is to create a welcoming space for community and shoppers to rediscover our agricultural heritage.</description>
    <content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[
<p>Formerly known as the Kaplan Farm, 21 Acres was purchased in the late 1990’s by King County Parks and Natural Resources. The land was intended to become soccer fields, but farm preservationists argued that the county’s plan would undermine state growth-management laws regarding agricultural conservation. 21 Acres is part of King County’s farmland preservation project. The vision is to create a welcoming space for community and shoppers to rediscover our agricultural heritage.</p>
]]></content:encoded>
    <dc:publisher>No publisher</dc:publisher>
    <dc:creator>danielb</dc:creator>
    <dc:rights></dc:rights>
    <dc:date>2008-08-25T20:20:00Z</dc:date>
    <dc:type>Case Study</dc:type>
  </item>


  <item rdf:about="http://groundwire.org/portfolio/portfolio-listing/alaska-center-for-the-environment">
    <title>Alaska Center for the Environment</title>
    <link>http://groundwire.org/portfolio/portfolio-listing/alaska-center-for-the-environment</link>
    <description>Alaska Center for the Environment is Alaska's largest home-grown citizen's group working for the sensible stewardship of Alaska's natural environment.</description>
    <content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[
<p><span class="Apple-style-span">Alaska Center for the Environment is Alaska's largest home-grown citizen's group working for the sensible stewardship of Alaska's natural environment. With 7,000 dues-paying members from around the state, Alaska Center for the Environment is the voice for public lands conservation, clean air, clean water, and livable places.</span></p>
]]></content:encoded>
    <dc:publisher>No publisher</dc:publisher>
    <dc:creator>joshb</dc:creator>
    <dc:rights></dc:rights>
    <dc:date>2008-10-23T20:10:00Z</dc:date>
    <dc:type>Case Study</dc:type>
  </item>


  <item rdf:about="http://groundwire.org/portfolio/portfolio-listing/alaska-conservation-alliance">
    <title>Alaska Conservation Alliance</title>
    <link>http://groundwire.org/portfolio/portfolio-listing/alaska-conservation-alliance</link>
    <description>The Alaska Conservation Alliance is the statewide umbrella group for approximately 40 member organizations with a combined membership of over 38,000 Alaskans. ACA is the vehicle for the conservation community to speak with one strong voice advancing conservation in Alaska. ACA believes that a healthy environment and a strong economy go hand in hand.</description>
    <content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[
<p>The Alaska Conservation Alliance is the statewide umbrella group for approximately 40 member organizations with a combined membership of over 38,000 Alaskans. ACA is the vehicle for the conservation community to speak with one strong voice advancing conservation in Alaska. ACA believes that a healthy environment and a strong economy go hand in hand.</p>
]]></content:encoded>
    <dc:publisher>No publisher</dc:publisher>
    <dc:creator>joshb</dc:creator>
    <dc:rights></dc:rights>
    <dc:date>2009-04-16T17:35:00Z</dc:date>
    <dc:type>Case Study</dc:type>
  </item>


  <item rdf:about="http://groundwire.org/portfolio/portfolio-listing/alaska-conservation-voters">
    <title>Alaska Conservation Voters</title>
    <link>http://groundwire.org/portfolio/portfolio-listing/alaska-conservation-voters</link>
    <description>Groundwire works with many conservation voter groups around the country.  Alaska Conservation Voters was instrumental in  the creation of the renewable energy fund, in securing over $300 million for weatherization and efficiency programs, in educating legislators on conservation issues, and in building alliances with other conservation-friendly organizations.</description>
    <content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[
<p>Alaska Conservation Voters (ACV) is a non-partisan, Alaska-based organization that supports pro-conservation candidates.&nbsp; ACV is supported by more then
1,000 members and 1,500 supporters throughout the state of Alaska and is directed by a board of committed, knowledgeable Alaskans. ACV’s
executive director, Kate Troll, was formerly the Executive Director of United Fishermen of Alaska.</p>
]]></content:encoded>
    <dc:publisher>No publisher</dc:publisher>
    <dc:creator>joshb</dc:creator>
    <dc:rights></dc:rights>
    <dc:date>2009-03-05T18:15:00Z</dc:date>
    <dc:type>Case Study</dc:type>
  </item>


  <item rdf:about="http://groundwire.org/portfolio/portfolio-listing/alaska-transportation-priorities-project">
    <title>Alaska Transportation Priorities Project</title>
    <link>http://groundwire.org/portfolio/portfolio-listing/alaska-transportation-priorities-project</link>
    <description>The Alaska Transportation Priorities Project asked ONE/Northwest to build a quick and simple website to help spread awareness about the "bridges to nowhere" construction projects proposed by the State of Alaska.</description>
    <content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[
<p>The Alaska Transportation Priorities Project asked ONE/Northwest to build a quick and simple website to help spread awareness about the "bridges to nowhere" construction projects proposed by the State of Alaska.</p>
]]></content:encoded>
    <dc:publisher>No publisher</dc:publisher>
    <dc:creator>danielb</dc:creator>
    <dc:rights></dc:rights>
    <dc:date>2008-08-25T20:25:00Z</dc:date>
    <dc:type>Case Study</dc:type>
  </item>


  <item rdf:about="http://groundwire.org/portfolio/portfolio-listing/audubon-society-of-portland">
    <title>Audubon Society of Portland</title>
    <link>http://groundwire.org/portfolio/portfolio-listing/audubon-society-of-portland</link>
    <description>Audubon Society of Portland promotes the understanding, enjoyment, and protection of native birds, other wildlife and their habitats. They focus on their local community and the Pacific Northwest.</description>
    <content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[
<p>Audubon Society of Portland promotes the understanding, enjoyment, and protection of native birds, other wildlife and their habitats. They focus on their local community and the Pacific Northwest.</p>
]]></content:encoded>
    <dc:publisher>No publisher</dc:publisher>
    <dc:creator>danielb</dc:creator>
    <dc:rights></dc:rights>
    <dc:date>2008-08-25T20:20:00Z</dc:date>
    <dc:type>Case Study</dc:type>
  </item>


  <item rdf:about="http://groundwire.org/portfolio/portfolio-listing/bullitt-foundation">
    <title>Bullitt Foundation</title>
    <link>http://groundwire.org/portfolio/portfolio-listing/bullitt-foundation</link>
    <description>The Bullitt Foundation works to safeguard the natural environment by promoting responsible human activities and sustainable communities in the Pacific Northwest.</description>
    <content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[
<p>The Bullitt Foundation works to safeguard the natural environment by promoting responsible human activities and sustainable communities in the Pacific Northwest.</p>
<h3 class="Subheading">The Challenge<br /></h3>
<p>In 2008, the Bullitt Foundation launched an ambitious new strategic plan through which it will focus on urban issues, business and technology, ecosystem services and
planning, and civic engagement, with the bulk of its activity centered in and around metropolitan Anchorage, Vancouver, Seattle,
Portland, and Boise.</p>
<h3 class="Subheading">Our Solution<br /></h3>
<p>ONE/Northwest helped Bullitt design and execute a beautiful, functional new website centered around iconic images of its new focus.&nbsp; Combined with Plone's legendary usability, Bullitt now has a web presence that captures its essence, impresses first-time visitors, and speeds grantseekers on their way to action.</p>
]]></content:encoded>
    <dc:publisher>No publisher</dc:publisher>
    <dc:creator>danielb</dc:creator>
    <dc:rights></dc:rights>
    <dc:date>2008-08-25T20:20:00Z</dc:date>
    <dc:type>Case Study</dc:type>
  </item>





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